Malay Influencers in Malaysia 2026
Malaysian Malay-language creators across beauty, food, fashion, parenting, and lifestyle — ideal for reaching the Malay-Muslim market.
Quick Answer
Malay-language influencers in Malaysia create Bahasa Malaysia content for the Malay-Muslim audience — the country's largest consumer segment — across beauty, food, modest fashion, parenting, and lifestyle. Essential for halal and Raya campaigns.
This list covers 157 vetted Malaysian creators with an average engagement rate of 4.7%, ranging from 1.1K to 4.3M followers. The most-followed is nelydiasenrose (@nelydiasenrose) with 4.3M followers. 23 have direct contact details listed.
Top by Engagement
Faiz Wahiza
@faizwahiza_89TheaZaid
@fthzaidHari-Hari
@harihariofficialNom Nom Tom
@nomnom.by.tomRates by Tier — Malay Influencers
| Tier | Creators | Est. rate / post |
|---|---|---|
| Nano | 53 | MYR 100–500 |
| Micro | 73 | MYR 500–1,500 |
| Macro | 17 | MYR 1,500–5,000 |
| Mega | 14 | MYR 5,000–10,000 |
Estimates from Malaysian KOL rate benchmarks (Involve Asia, KOLHUB). Confirm directly with each creator.
Showing 20 of 157 KOLs
Faiz Wahiza
@faizwahiza_89TheaZaid
@fthzaidHari-Hari
@harihariofficialNom Nom Tom
@nomnom.by.tomChazynash
@chazynashPenangKLINIK DR ALYNA WANGSA MAJU 24 JAM
@klinikdralynaMommy A.H
@ms.fala_jbازرين نابيل✨
@_ayeen29HAFIEY
@hafieysuffianNurin Afiqah
@nurinafiqaaahFatema
@emamohdkakakdiaryy
@kakakdiaryyMing Chun | Food & Restaurants
@mingchuunDann.
@dannnn_lllJune | Suka Keliling ✈️
@junforsure𝑹𝒂𝒚𝒏𝒆𝒆𝒔𝒉𝒘𝒂𝒓𝒂𝒏 𝑪𝒉𝒂𝒏𝒅𝒓𝒂𝒔𝒆𝒈𝒂𝒓𝒂𝒏 🤍🚀
@rayneeshwaranSelangorMUA SOLO by Ibtisam Bayasud
@queen_ibtisaamVishnu Food &Travel✨
@vishnu_walkJohor BahruMama Imani
@imanisalsabila26Fiera Mus Fiera
@fiera_31Frequently Asked Questions
Filter for Malay-language creators — those producing Bahasa Malaysia content. We classify by content language, which is what brands targeting the Malay-Muslim market need for authentic reach.
The Malay-Muslim audience is Malaysia's largest consumer segment. Malay-language creators are essential for halal products, modest fashion, Raya campaigns, and reaching this audience in their preferred language.
Standard Malaysian tier rates apply: RM100–500 (nano) up to RM5,000+ (mega), varying by engagement rate and content type.
Ringkasan Bahasa Melayu
Pencipta kandungan berbahasa Melayu di Malaysia menghasilkan kandungan Bahasa Malaysia untuk audiens Melayu-Muslim — segmen pengguna terbesar negara — merentasi kecantikan, makanan, fesyen sopan, keibubapaan, dan gaya hidup. Penting untuk kempen halal dan Raya.